Promotional discounts: To offer or not to offer

When you hear the word ‘discount’, the first thing that comes to mind is the ‘flat 50% off’ sticker. But, what if the shopkeeper tells you that even if the product price of Rs 100 is available for Rs 50, you’d have to pay GST on Rs 100. Sounds ridiculous, but this is exactly what the new GST circular (No. 105/24/2019), dated June 28, 2019, intends to do. The government recently issued two circular…